Simple, transparent pricing

Start free, upgrade when you're ready. Every plan includes the decision scoring engine.

Free
£0
Forever
  • Up to 3 decisions
  • 3 detail views / month
  • Decision scoring engine
  • Public directory access
Get Started
Standard
£9.99
per month
Full decision intelligence toolkit
  • Unlimited decisions
  • Unlimited detail views
  • AI decision briefs
  • Stripe Connect integration
  • Revenue attribution
  • Connected AI analysis
Sign up to get started
Recommended
Growth
£49.99
per month
AI competitor intel, market data & teams
  • Everything in Standard
  • Deep competitor growth playbooks
  • Market intelligence & idea evaluation
  • Google Analytics integration
  • Full metrics dashboard
  • Team workspaces
Sign up to get started
Enterprise
£1,500
one-time investment
Lifetime access + dedicated support
  • Everything in Growth
  • Lifetime full access
  • All current and future features
  • Priority support
  • Custom AI analysis
  • Dedicated onboarding session
  • Private advisory dashboard
Sign up to get started

Standard vs Growth: Standard gives you the full decision intelligence toolkit. Growth adds deep competitor research, market intelligence, and team workspaces — ideal for founders actively evaluating their market.